Welcome Tomorrow Paid Media Manager Jobs in Kenya

Welcome Tomorrow Paid Media Manager Jobs in Kenya

Role Description

We are looking for a Paid Media Manager to be drive campaign strategy and execution for a portfolio of multiple clients. You will will be a key actor of our customers growth through data-driven campaign strategies delivering tangible business results. Your missions will encompass the following:

Building and running advanced paid media strategies on Meta, Google Ads, TikTok, Snap, X and programmatic channels (DV360 or independent programmatic partners)

Driving incremental paid acquisition performance for your customers, by constantly iterating to improve campaigns performance and delivering custom recommendations to customers

Developing an excellent understanding of the industry your customers are in and build a 360 view of the keys to success (interest in understanding their product, market trends and purchase behaviour in order to drive relevant recommendations for success)

Collaborating with other team members to drive paid media campaigns success (Creative Strategist, Measurement & Analytics Expert)

Driving customer relationship and project management: organisation of meetings, managing deadlines and client relations

Contribute to the growth of Welcome Tomorrow through the production of content for our social channels and blog

Participation in tech events and customer trainings to grow your skills and represent Welcome Tomorrow

This will be a collaborative role working closely with other team stakeholders (CEO, Data Analyst, Graphic Designer, Mobile Growth expert).

Qualifications

You have:

2-3 years of experience in paid media management (on client side, agency or freelancing)

An excellent interpersonal and relationship skills to maintain customer relationships

Experience working with cross-functional teams to launch integrated marketing campaigns (ex: guiding a Graphic Designer on the kinds creatives needed for a successful

campaign, driving a Data Analyst on the KPIs needed to get bidding working properly…)

An excellent understanding of performance-based marketing strategies across multiple channels

Familiarity with new and traditional brand channels and media

A good command of paid acquisition levers (at least Google Ads or Facebook Ads - certifications appreciated)

You are comfortable with numbers and have strong analytical skills

You have past experience working with a branding/creative team to produce high quality ad assets that capture an audience’s attention and is on par with the branding guidelines
an eagerness to learn and ability to quickly up-skill on new platforms

You have a full English business proficiency

Bonus:

You have experience working with Notion (ideally, you are Notion Essentials Certified)

Experience working in a start-up or in a dynamic environment

Experience with Google Analytics 4, Google Ads conversion tracking setup

Experience working with Google Marketing Platform (SA360, DV360, Campaign Manager…)

Experience working with mobile apps (driving qualified acquisition and retention campaigns)

You are familiar with the concept of growth loops and have already applied it in your work

How to Apply

For more information and job application details, see; Welcome Tomorrow Paid Media Manager Jobs in Kenya

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