Tours and Travel Company IT and Digital Manager Jobs in Kenya

Tours and Travel Company IT and Digital Manager Jobs in Kenya

Job Title:
  • IT & Digital Manager
    Job Category:
  • Digital Marketing, IT
    Job Type:
  • Full Time
    Reports To :
  • Managing Director

    Our client is among the world leaders in Tours and Travel Companies with offices all over East Africa.

    They are seeking to recruit an IT & Digital Manager to join their team in Nairobi

    Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email,
    social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against
    goals (ROI and KPIs)
  • Manage information technology and computer systems
  • Plan, organize, control and evaluate IT and electronic data operations
  • Manage IT staff by recruiting, training and coaching employees, communicating job
    expectations and appraising their performance
  • Design, develop, implement and coordinate systems, policies and procedures
  • Ensure security of data, network access and backup systems
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across
    multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption
    where appropriate

    Requirements:
  • BS/MS degree in marketing or a related field
  • Proven
    working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email,
    social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
    WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

    How to apply :
  • Applicants can send their CV and state the position applied for in their subject of the email to us before 18th March 2019.
  • Kindly do not apply if you do not meet minimum requirements.
  • Recours Four Kenya Consultants Limited
  • Apply Online: https://r4kenya.com/jobs/it-digital-manager-jobs-in-kenya-apply-now/
  • Website: https://r4kenya.com
  • For more information and job application details, see; Tours and Travel Company IT and Digital Manager Jobs in Kenya

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