The Google for Startups Black Founders Fund Program for Early-stage African Startup

The Google for Startups Black Founders Fund Program for Early-stage African Startup



The Google for Startups Founders Funds provide cash awards — without giving up equity in return — and hands-on support to help Black and Latino entrepreneurs build and grow their businesses.

Established in 2020, the Google for Startups Founders Funds have provided more than $30 million to support Black-led startups in Africa, Brazil, Europe, and the United States, and Latino-led startups in the United States.

The goals of the funds are to help promising founders grow their businesses and ultimately, to create generational wealth. Google has supported 400+ founders who have gone on to raise $400M+ in follow-on venture capital.

In addition to equity-free cash awards, Founders Funds recipients receive ongoing Google mentorship, Google Cloud credits, and product support to help them navigate every stage of their startup journey.

Selection Criteria

  • Diverse companies with at least one Black founder or Latino founder (for the respective funds) on their founding team.

  • Between Pre-seed and Series A

  • Scalable product or service with a significant total addressable market and defensible growth model

  • Ready to go global

    Benefits

  • Access to capital: Equity-free cash awards
    to help you build and grow your business.

  • Custom Mentorship: Receive tailored product and leadership support from Google mentors and industry experts.

  • Leadership training: Become a more effective leader through research-based strategies and expert coaching.

  • Founder network: Connect and learn from fellow founders and access a peer-to-peer support network.

  • Google Cloud credits and support: Receive Google Cloud credits and dedicated support via the Google for Startups Cloud Program.

    Program Highlights

  • Non-dilutive (equity-free) cash awards of up to $150,000 per startup

  • Up to $200k in Cloud Credits

  • Access to a network of mentors to help tackle each startup’s unique challenges

    How to Apply

    For more information and job application details, see; The Google for Startups Black Founders Fund Program for Early-stage African Startup

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