Savannah Healthcare Business Development and Marketing Manager Jobs in Kenya

Savannah Healthcare Business Development and Marketing Manager Jobs in Kenya; This individual will be responsible for creating and implementing strategies to improve the hospital’s market position and achieve financial growth. This role involves building key customer relationships, identifying business opportunities, negotiating, and closing business deals, and maintaining extensive knowledge of current market conditions.

Summary of Duties and Responsibilities:

Develop and implement growth strategies in line with the hospital’s vision and mission.

Onboard new insurance companies, agents, and private/public company managed medical schemes

Drive volume growth in existing partner schemes, SHIF, and uninsured patient traffic across all service lines

Lead and coordinate hospital marketing campaigns and activities, including digital platforms

Monitor competitor activities and provide insights to enhance the hospital’s market position

Collaborate with clinical teams to develop and implement new services and packages

Promote and lead initiatives like health talks, medical camps, wellness programs, and check-ups

Develop and execute business development plans (quarterly, monthly, weekly) with budget proposals

Manage and track approved marketing budgets for cost-effective resource use

Build hospital referral partnerships and networks with specialists, doctors, and general practitioners

Lead the uptake of specialised clinics and services, working with clinical teams
Identify new business opportunities and evaluate ROI on business development initiatives

Develop and execute customer/partner relationship management strategies

Collaborate with the customer care team to enhance partner retention and satisfaction

Build relationships with stakeholders including healthcare providers, payers, and industry partners

Foster community partnerships and referral networks

Lead and coordinate the Internal business development team fostering a collaborative and high-performance culture.

Oversee execution of weekly and monthly business development plans and prepare detailed reports

Mentor and coach the business development team to optimise performance

Work with marketing teams to create promotional materials and campaigns

Manage digital marketing efforts, including social media, email campaigns, and website content.

Minimum Qualifications:

Bachelor’s degree in Business Management/Administration, Healthcare Administration, or a related field from a recognized institution.

Minimum of 5 years of experience in business development, preferably in the healthcare industry specifically Private Hospitals.

Proven track record of driving business growth and forming strategic partnerships.

Strong understanding of the healthcare market, including trends, challenges, and opportunities.

Excellent communication and negotiation skills.

Ability to work independently and as part of a team.

Strong analytical and problem-solving skills.

Proficiency in Microsoft Office Suite and CRM software.

Highly motivated and results oriented.

Strong organisational and time management skills.

Experience with market research and analysis.

Ability to manage multiple projects simultaneously.

Strong presentation skills.


How to Apply

For more information and job application details, see; Savannah Healthcare Business Development and Marketing Manager Jobs in Kenya

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