MTN Manager - Project Management, Information Technology Jobs in Nigeria
MTN Manager - Project Management, Information Technology Jobs in Nigeria
MissionDrive the development and execution of Fintech advanced products & services Customer Value Management strategy, in line with the group mandate: customer acquisition, development and retention by understanding the customer base, including defining the requirements, setting goals and monitoring the metrics. Lead the design of all localized CVM campaigns, track roll-out and measure effectiveness.
Description
Develop and implement the medium to long-term strategy for Customer Value Management proposals and ensure alignment of the initiatives undertaken in line with the group strategy and mandate
Review CVM initiatives and support the corrective actions
Work with MTNN CVM team where required regarding customer data management and data structures for Fintech
Analyze customer base trends and highlight areas of the business that needs to be developed further to increase customer usage, revenue and retention
Analyze customer base revenue and usage to determine upsell and cross sell value propositions
Own the development and implementation of the CVM programs and projects, ensuring localized nuances specific to Nigeria are adequately factored in
Lead campaign design, production, test, roll-out, assessing commercial return and evaluation
Develop comprehensive loyalty and rewards campaigns across various customer segments (Local Campaigns)
Monitor and ensure all local CVM campaigns are reliably executed in systems and other customer touch points
Translate business requirements and CVM strategy into data related insights
Define base offers and provide input into proposition design
Set up and execute comprehensive base management dashboards
Analyze customer base trends and highlight areas of the business that needs to be developed further to increase customer usage, revenue and retention
Report on daily, weekly and monthly basis in order to grow the value of the in-life revenue and loyalty of the customer base
Construct, implement/fine-tune methods, processes/systems to enhance effectiveness/meet MoMo PSB business objectives
Provide monthly reporting
on impact both financially and operationally CVM Management programs
Identify innovative ways of doing direct marketing to customers aside from SMS blasts/broadcasts
Manage the post-activity reports and in-depth performance evaluation to determine how existing decisioning rules can be enhanced to drive increased business benefits
In line with Group guidelines prepare the detailed Monthly BTL Plans to be followed by the Campaign Management team. Report progress, risks, and issues to be acted upon
Other tasks and duties, as assigned.
Requirements
Education:
First Degree in any related discipline
Relevant post graduate qualification is an advantage
Fluent in English.
Experience:
6 - 13 Years' experience including:
Experience in Fintech, banking or Financial Services
Experience in developing and deploying CVM campaigns in the Telecom/Financial/Consumer industry
Experience working in a global/multinational enterprise with a good understanding emerging markets is preferred.
How to Apply
For more information and job application details, see; MTN Manager - Project Management, Information Technology Jobs in Nigeria
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