MTN Analyst - Machine Learning.Marketing Jobs in Nigeria

MTN Analyst - Machine Learning.Marketing Jobs in Nigeria



Mission

Responsible for the design and implementation of machine learning and artificial intelligence solutions in analytics environments under the Customer Value Management (CVM) platform.

Description

  • Carry out data mining and statistical modelling for various machine learning use-cases.

  • Search and select appropriate data sets before performing data collection and data modelling.

  • Train and retrain machine learning systems and models as needed.

  • Work closely with data engineers, business analyst, statisticians and subject matter experts to drive deep analysis and uncover useful insights.

  • Identify differences in data distribution that could affect model performance in real-world situations.

  • Perform data visualization for deeper insights.

  • Analyze the use cases of machine learning algorithms and ranking them by their success probability.

  • Explain and infer the results of various algorithmic approaches and evaluating their performance.

  • Design systems, alerts, and dashboards to monitor machine learning workflows.

  • Document machine learning processes.

  • Ensuring that machine learning algorithms generate accurate CVM recommendations.

  • Work with campaign management team to understand customer needs and develop proactive and innovative data driven solutions and campaigns.

  • Conduct analyses with focus on experimental design, assessment, execution, and measurement of current marketing programs.

  • Contribute and participate in campaign idea generation meetings and cross functional Customer Lifecycle Management meeting as required

  • Work closely with CVM stakeholders to understand and maintain focus on their analytical needs, including identifying critical metrics and KPIs, and deliver actionable insights to relevant decision makers.

  • Summarize analytic findings and integrate with non-traditional data sources when appropriate, to enhance campaign development initiatives.

    Education:

  • First degree in Mathematics, Statistics, Computer Science, Engineering or other related disciplines

  • Fluent in English

    Experience:

  • 3 - 7 years’ experience including:

  • 1 – 2 years’
    experience in AI/ML analyst roles

  • Advanced proficiency with Python, SQL and PySpark

  • Understanding of big data technologies

  • Experience in aggregating & transforming data, exploring & manipulating data, creating training & inference pipelines, building & validating models.

  • Extensive knowledge of ML frameworks, libraries, data structures, data modelling, and software architecture

  • Certification in machine learning, data engineering, data science or related fields will be an added advantage

  • Solid understanding of predictive analysis: predictive modelling, machine learning and data mining.

  • Good understanding of customer data analysis, propensity modelling and segmentation techniques; excellent understanding of data manipulation and interrogation techniques

  • Strong analytical, problem-solving and teamwork skills

  • Good oral & written communications skills

  • Experience working in a medium organization

    How to Apply

    For more information and job application details, see; MTN Analyst - Machine Learning.Marketing Jobs in Nigeria

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