Maasai Mara Wildlife Conservancies Association Fundraising Communications Officer Jobs in Kenya

Overall Purpose

The Fundraising and Communications Officer is expected to provide leadership in enhancing
and protecting the reputation of MMWCA by influencing the opinions, alignment and
understanding of key stakeholder groups by identifying and sharing communication best
practice scaled at country, regional and global levels.

This will be achieved by contributing
towards the development of appropriate organizational internal and external communications infrastructure; fundraising activities, reputation surveying and management, stakeholder relationship management; digital strategy and content development to support conservation ambition and impact.

The officer shall manage and implement MMWCA’s fundraising and communication strategy for achieving results in building the profile and brand of MMWCA and the greater Mara region, priorities relating to behavioral change and advocacy initiatives, coordination of information sharing and distribution, member relations and raising funds.

The Officer will also be responsible for our existing funding base and expanding our network further into potential new areas of support.

The Fundraising and Communications officer shall:

Lead the development and implementation of a fundraising and communication strategy for MMWCA that supports the organization to advance its goals and achieve its mission.

Ensure that MMWCA has a clear, consistent and recognizable brand and external profile which reflects its mission, objectives, value and purpose.

Oversee the development and distribution of all communication and fundraising materials, ensuring that they are timely, strategic and consistent with MMWCA’s overall messaging.

Strengthen MMWCA’s communications to its members to improve information sharing, networking and build advocacy.

Build the profile of MMWCA, the Greater Maasai Mara region and its needs to assist in fund raising.

Develop and work with the Programs team to implement project based communications and key messaging

Develop behavioral change campaigns and work with the related project personnel
towards the successful implementation.

Build capacity for MMWCA team on communications

Advise MMWCA CEO on communication needs.

Upgrade of MMWCA’s website, develop e-newsletters, impact reports, voice of the
Mara and other communication publication as required by the organization.

Scope of Work

Fundraising

Lead the development and implementation of a fundraising strategy that underpins strategic goals to accelerate income growth in a sustainable manner across a diverse range of income streams and embed a culture of fundraising across the organisation

Lead the development and implementation of a fundraising plan, which includes key
activities, areas of required investment, KPIs and milestones as well as the projected
growth of fundraising income

Work closely with the CEO to develop a KPI framework and reporting systems which
provides the basis for performance to be managed across Fundraising in line with the
achievement of the fundraising plans

In consultation with

the Senior Management Team (SMT), develop strategic plans,
policies and practices that maximise the effectiveness and financial return of
fundraising events activity and other fundraising income streams.

In consultation with the SMT, identify and secure partnerships in the donor, corporate
and community sectors to support events and activities via donations, sponsorship,
gifts or services in kind which minimise expenditure and maximise income.

Establish a range of new income streams for MMWCA, including online fundraising campaigns and grow effectiveness of MMWCA’s digital fundraising tools

Develop fundraising budgets with SMT and Finance team, including detailed expense
budgets and event task lists and timelines.

Organise and promote fundraising events in line with organisational values and principles

Research funding opportunities and prepare and submit grant applications in liaison
with the programs team

Arrange and promote speaking events to raise awareness and funds for MMWCA

Assist with capacity building and training management colleagues in grant writing skills,
social media, marketing, donor relations

Communications

Review and modify MMWCA’s communication strategy, ensuring it supports MMWCA’s strategic framework

Develop an annual communication work plan that includes detailed activities, budget,
monitoring and evaluation, incorporating the multiple communication needs of MMWCA, ensuring all communication plans are aligned with the operational work plans

Develop and implement a comprehensive strategy for communications around fundraising and engagement, targeting individual giving, corporate partnerships and high value donors (current and prospective) in conjunction with the SMT.

Lead in communication that promotes conservation impact to inspire action by the
identified MMWCA target audiences

Lead on the coordination, development and production of all communication materials,
such as website content, social media development, written materials (e.g. fundraising proposals, brochures, reports, newsletters, press releases etc.).

In collaboration with the M&E Officer, develop communications and information sharing
activities for MMWCA’s members, offering opportunities for members to engage with
MMWCA and each other.

Develop and support advocacy and behavioral change campaigns, including developing
strategies, coordinating key stakeholders, implementing action plans and overseeing the
production of related materials

Participate in networking, partnership relations and overall planning for the organization

Update MMWCA’s contact database

How to Apply

For more information and job application details, see; Maasai Mara Wildlife Conservancies Association Fundraising Communications Officer Jobs in Kenya

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