Janta Brand/ Product Activator - Kitale Jobs in Kenya

Janta Brand/ Product Activator - Kitale Jobs in Kenya

Key Responsibilities

Foundation

Understand our products fully (their features; benefits; pricing and market competitiveness)

Report to and work under our key distributor on a daily basis

Map out routes and towns within the Kitale region under the distributor’s coverage

Form relationships with the distributor’s sales team

Understand the distributor’s way of working (minimum order quantities, pricing, order taking)
Activation

Travel to customers daily across all the routes of the distributor in and around Kitale

Familiarize customers with our products using physical samples and demonstrations

Build a strong awareness of our brands amongst customers

Build availability awareness (“always available at the distributor”)

Sales and after-sales

Circulate physical copies of the distributor’s price lists for our products to all customers
For new stockists:

Encourage listing of our fast-moving products

For existing stockiest:

Encourage repeat sales for any of our products already bought

Convince customers to stock a wider range of our products

Ensure products are visible to the end-customer on shelves or grills

Provide marketing support such as Stallion display boards and Jikokoa stickers

Proactively deal with any after-sales issues such as warranty registration and quality

Ensure that the distributor has adequate stocks of our products across all their stores

Skill & Experience

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