Head of Commercial Services (Electrical Services) Job in Thika, Kenya
Head of Commercial Services (Electrical Services) Job in Thika, Kenya
Head of Commercial ServicesSerial No: EHC/1110/18Job Purpose: Our client, a multimillion Technical Electrical Services provider with 80% of the market share being government institutions and devolved units i.e County Government.
The client is based in Thika.
To formulate and implement sales and marketing strategies to ensure increased revenue, profits, market share and customer satisfaction and the realization of short term and long-term corporate marketing objectives.
Management Responsibility
Commercial services management reporting to the GM
Responsible for all business commercial services in the company
Member of the management committee.
Supervises Departments staff
Description of Duties
Develop and implement marketing plans and strategies to grow, achieve and exceed market share and sales revenue targets
Target market – customers by segment, product line, geographic area, sales volumes, industry etc.
Competition – by name, market share, products, pricing strategy, physical address, level of competitiveness, and comparative strengths and weaknesses
Market environment – Economic factors such as country growth, industry health, economic trends, taxes, and energy costs; legal factors; governmental factors; and other factors that affect the market but which the company has no control.
Bring out what needs MEL products meet compared to the competition and what competitive advantage, disadvantage does MEL enjoy or suffer
Set targets and sales forecasts and ensure they are achieved
Prepare and control departmental budgets
A comprehensive departmental budget covering all product lines and sales activities
Device and support MEL distribution strategies
A clear route to market strategies and plans for all company products and services
Establish and maintain good corporate relations and implement customer retention management programmes
A programme that holds customers in MEL from first contact and continues throughout the entire lifetime of the relationship.
To develop customer loyalty based on what MEL stand for, positive social proof, inner ego, less friction and surprise reciprocity.
Pragmatically seek strategic partners
Develop the right expertise in soft skills in lobbying, networking and negotiating with agencies, government authorities, and regulators
Ensure high-level company branding and visibility in the market
Design and implement promotion strategies in
liaison with the Brand Manager
Project a positive and desirable image for MEL and its products (features, pricing, customer service and aftersales service, and promotion activities).
Identify, oversee and assess the activities of promotion and marketing research agencies engaged to carry out research and brand building strategies
Gather market intelligence
Identify, oversee and assess the activities of marketing research agencies engaged to carry out research
Steer market research and intelligence, and conceptualize new products for the market.
Participate in workshops, trade shows and seminars to keep up-to-date on changes in the industry
Provide Departmental leadership
Participate in the recruitment, training, development and motivation of a competent commercial services team
Assist in prioritizing projects to ensure timely and accurate completion of all assignments
Develop, update and maintain a central document and client database
Ensure documentation in all sales and marketing activities for record purposes
Qualifications
Bachelor Degree in Sales and Marketing or related field
Member of the Marketing Society of Kenya
MBA in business studies (Marketing option)
More than 10 years of experience in the same field
Highly motivated, energetic, disciplined and result oriented
Demonstrate sound work ethics
Mature, reliable, initiative, co-operative and supportive team player
How to Apply
All applications should be done on or before close of business
17th September 2018 online http://www.eaglehr.co.ke or send your CV plus Cover letter to recruitment@eaglehr.co.ke
For more information and job application details, see; Head of Commercial Services (Electrical Services) Job in Thika, Kenya
Only shortlisted candidates will be contacted
NOTE: – Eagle HR Consultants Ltd does not charge anything to process your application and any job vacancy requesting payment for any reason is a scam.
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