Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya




Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya; We are looking for a SaaS Social Media Operations Specialist to manage and optimize our social media presence, ensuring seamless execution of digital campaigns, engagement strategies, and performance analytics. The ideal candidate will have a strong understanding of SaaS business models, social media trends, and automation tools to enhance audience reach and engagement.

Key Responsibilities

Social Media Management & Strategy

  • Develop and implement a social media strategy to increase brand awareness, engagement, and lead generation for our SaaS platform.

  • Manage content calendars, ensuring timely and consistent posting across platforms (LinkedIn, Twitter, Facebook, Instagram, TikTok, etc.).

  • Collaborate with marketing and product teams to create engaging content, including text, images, videos, and interactive posts.

    Community Engagement & Customer Interaction

  • Monitor and respond to comments, messages, and mentions to foster positive brand interactions.

  • Engage with industry communities, influencers, and thought leaders to enhance brand visibility.

  • Implement social listening strategies to track brand sentiment and industry trends.

    Performance Analysis & Reporting

  • Track key metrics such as engagement rates, follower growth, lead generation, and conversion rates.

  • Competing Product Analysis: Monitor the social media dynamics of competing companies, analyze their strategies, and suggest improvement areas.

  • Provide regular reports with
    insights and recommendations to optimize future campaigns.

    Required Qualifications & Skills

  • Bachelors degree in Marketing, Communications, Business, or a related field.

  • 2+ years of proven experience in social media operations, digital marketing, or content strategy for a SaaS or tech company.

  • Proficiency in social media platforms, scheduling tools, and analytics dashboards with knowledge of platform algorithms.

  • Strong understanding of SaaS marketing and customer engagement strategies.

  • Experience with paid social media advertising and campaign management.

  • Knowledge of SEO, content marketing, and email marketing.

  • Familiarity with CRM tools (HubSpot, Salesforce) and marketing automation platforms.

  • Excellent written and verbal communication skills.

  • Ability to work in a fast-paced, data-driven environment.


    How to Apply

    For more information and job application details, see; Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya

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