Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya

Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya; We are looking for a SaaS Social Media Operations Specialist to manage and optimize our social media presence, ensuring seamless execution of digital campaigns, engagement strategies, and performance analytics. The ideal candidate will have a strong understanding of SaaS business models, social media trends, and automation tools to enhance audience reach and engagement.

Key Responsibilities

Social Media Management & Strategy

Develop and implement a social media strategy to increase brand awareness, engagement, and lead generation for our SaaS platform.

Manage content calendars, ensuring timely and consistent posting across platforms (LinkedIn, Twitter, Facebook, Instagram, TikTok, etc.).

Collaborate with marketing and product teams to create engaging content, including text, images, videos, and interactive posts.

Community Engagement & Customer Interaction

Monitor and respond to comments, messages, and mentions to foster positive brand interactions.

Engage with industry communities, influencers, and thought leaders to enhance brand visibility.

Implement social listening strategies to track brand sentiment and industry trends.

Performance Analysis & Reporting

Track key metrics such as engagement rates, follower growth, lead generation, and conversion rates.

Competing Product Analysis: Monitor the social media dynamics of competing companies, analyze their strategies, and suggest improvement areas.

Provide regular reports with

insights and recommendations to optimize future campaigns.

Required Qualifications & Skills

Bachelors degree in Marketing, Communications, Business, or a related field.

2+ years of proven experience in social media operations, digital marketing, or content strategy for a SaaS or tech company.

Proficiency in social media platforms, scheduling tools, and analytics dashboards with knowledge of platform algorithms.

Strong understanding of SaaS marketing and customer engagement strategies.

Experience with paid social media advertising and campaign management.

Knowledge of SEO, content marketing, and email marketing.

Familiarity with CRM tools (HubSpot, Salesforce) and marketing automation platforms.

Excellent written and verbal communication skills.

Ability to work in a fast-paced, data-driven environment.


How to Apply

For more information and job application details, see; Gap Recruitment Services Saas Social Media Operations Specialist Jobs in Kenya

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