Gamma Mobility Head of Marketing Jobs in Nigeria
Gamma Mobility Head of Marketing Jobs in Nigeria; Gamma Mobility is seeking an experienced and strategic Head of Marketing with at least 5 years of experience to lead and execute our marketing initiatives. The ideal candidate will be responsible for developing marketing campaigns, driving brand awareness, and optimizing customer acquisition strategies.
Key Responsibilities:*Marketing Strategy & Brand Positioning
*Develop and execute comprehensive marketing strategies to drive customer acquisition, engagement, and retention.
*Define and enhance Gamma Mobility’s brand identity, positioning, and messaging to ensure consistency across Nigeria and Ghana.
*Conduct market research and competitive analysis to identify opportunities for growth and differentiation.
*Lead marketing efforts for new product launches, ensuring proper positioning, promotion, and customer adoption.
*Lead and manage marketing campaigns across digital, social, and traditional channels.
*Digital & Performance Marketing
*Oversee and optimize paid digital campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn Ads, etc.) to maximize ROI.
*Leverage SEO, email marketing, content marketing, and influencer collaborations to drive organic traffic and engagement.
*Implement A/B testing and data analytics to refine targeting, messaging, and campaign effectiveness.
*Develop and execute high-impact social media strategies to grow Gamma Mobility’s online presence and drive engagement.
*Product Marketing & Launches
*Work closely with the Product & Operations Teams to create clear product messaging and user education content.
*Develop promotional campaigns to introduce new services and drive adoption within targeted customer segments.
*Leadership & Team Development
*Lead and mentor the Marketing Team, including Digital Marketing Associates, Graphic Designers and PR Associates
*Collaborate with cross-functional teams (Sales, Customer Success, Product) to align marketing with business objectives.
*Manage marketing budgets, track performance metrics, and report insights to senior management.
Requirements*Minimum of 5 years of experience in marketing, preferably within fintech, mobility, or B2B sectors.
*Strong strategic thinking and ability to translate data into actionable
marketing plans.
*Experience in digital marketing, branding, and performance marketing.
*Strong leadership and project management skills.
*Excellent communication and stakeholder management skills.
*Proficiency in marketing analytics tools and CRM platforms.
*Experience in managing budgets and optimizing ROI on marketing spend.
Benefits*You would be part of a dynamic startup revolutionizing the vehicle subscription and financial services industry for gig workers in Africa.
*You would be part of a dynamic environment where your ideas are heard and your contributions propel us forward.
*You would work alongside passionate, talented colleagues who share your commitment to excellence.
*You would witness firsthand the positive change your work brings to the lives of thousands of riders and drivers.
*You would enjoy a comprehensive benefits package, including a competitive salary, health insurance, and exciting growth opportunities.
How to ApplyFor more information and job application details, see;
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