Equity Bank - Senior Officers-Marketing Communication Jobs in Kenya

Equity Bank - Senior Officers-Marketing Communication Jobs in Kenya

The Position

Reporting to the Director of Communication and working closely with the team in the Communication Department, the role holders will be responsible for supporting the Communications department in advertising, marketing and communication initiatives and other related roles as shall be assigned.

Qualifications

Key Responsibilities

Develop communication strategies for the business in collaboration with external marketing communication Agencies

Plan, design and execute timely and results driven communication campaigns and initiatives that support business goals and objectives

Constant monitoring and evaluation of campaigns to track performance and ensure KPIs are met, with periodic reports

Analyze results for communication campaigns and develop recommendations for improvement

Develop creative briefing documents to Agency partners towards campaign strategy development

Develop compelling and effective communication materials in collaboration with creative Agencies

Constant engagement with business functions to devise proactive strategies and tactics for the brand

Support business functions and subsidiaries in regard to advertising, marketing and communication initiatives

Ensure all marcoms executions are aligned with the Bank’s overall marcom strategy

Manage vendor contracts; exercise diligence in tracking expenses to meet expense/ budget goals

Identify opportunities, sponsorships, promotions for marketing and sales

Desired Knowledge, Skills and Abilities

Thorough understanding of how

the marketing communications works to achieve business goals

A proactive go-getter who thrives in a dynamic environment

Flexible, able to identify and resolve problems quickly

Excellent communication, organizational and interpersonal skills

Experience working with various media channels

Creative thinker and fast learner, ability to communicate ideas effectively

Team player

Relentless attention to customer experience

Qualifications, Knowledge and Experience

Bachelor’s degree from a recognized institution in Communication, Marketing or a business-related field

Over 4 years’ experience in brand management, marketing communication, advertising or communication function in an established organization

Experience in both communication services agency and client service work is an advantage.

Professional training in Communication will have an added advantage


How to Apply

For more information and job application details, see; Equity Bank - Senior Officers-Marketing Communication Jobs in Kenya

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