Corporate Staffing Services Digital Marketer Jobs in Kenya

Corporate Staffing Services Digital Marketer Jobs in Kenya

Title: Digital Marketer,

Industry: Manufacturing,

Location: Nairobi,

Gross Salary: Competitive,

Our client is a local manufacturing company dealing in construction products and packaging solutions. They seek to hire an experienced and result driven Digital Marketer who will be charged with the responsibility to develop implement, track and optimize digital campaign across all digital channels.

The successful candidate will be expected to develop digital marketing strategies, executions plans and sales budget.

Responsibilities

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising

Maintaining our social media presence across all digital channels

Measuring and reporting on the performance of all digital marketing campaigns

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against the set KPIs

Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Build a large database of existing customers including Developers, Specifies, Contractors, fundis, Hardware Shops, Flower Farms, Movers etc. database, internet generated customer data and any database which may be relevant in achieving the e-mail marketing objectives.

Qualifications & Experience

Bachelor Degree with Post graduate diploma in professional Digital Marketing.

Diploma in ICT and proven working knowledge computer skills

At least four years of experience in digital marketing

Some experience in sales & marketing

Proficient using marketing automation technology

Good Knowledge of latest digital

marketing trends

Very good Business Data Analytics skills which is relevant in decision making

Proven success in Content Creation that will pull the targeted audience to the brand and for the audience to effectively engage

Proven success in the implementation of effective Search Engine Optimization & Search Engine Marketing to support all levels of digital marketing

Very good Customer Relationship Management Skills, which helps to monitor and maximize customer experience

Good Communication Skills which helps to spread impactful messages, establish trust and build relationships with prospects

Very good understanding of the Social Media Marketing skills and how this can help the company establish its presence in Social Media in order to achieve the set KPIs

E-Mail Marketing Skills– continuously develop large customer and prospects database for effective e-mail marketing using the relevant tools

Knowledge of Basic Design Skills would be added advantage. Visual content today gives more exposure than written content. Videos are now known to have a higher conversion rate, engagement and higher SEO rankings.

Some knowledge in Adobe Creative Suite, Canvas, Inkscape etc. would be helpful

A Team Player and good Interpersonal Skills

Good appreciation of Emotional Intelligence in people management

Good time-management skills


How to Apply

For more information and job application details, see; Corporate Staffing Services Digital Marketer Jobs in Kenya

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