Book Bunk Communication Manager Jobs in Kenya

Book Bunk Communication Manager Jobs in Kenya

You will be a key player in Book Bunk’s marketing and communications efforts cross-departmentally and within a number of internal and external communities, leading the Communications Department. You will be responsible for designing and executing Book Bunk’s communications and brand strategy, creating and disseminating communication materials for audiences, such as editorial calendars, newsletters, partner and event communications, podcasts, digital installations and media relations.

You will work closely with the Fundraising and Digital Life teams to ensure that our brand communicates to our audiences effectively. The ideal candidate is comfortable working both independently and collaboratively within a small, close-knit team, and thrives in a fast-paced, deadline-driven environment.

Function & Responsibilities

General Communications

Develop and lead communication guidelines and strategies

Coordinate timely development of visual and other material

Manage partner communications

Manage departmental support teams including interns and content production partners

Social Media & Content Management

Manage social streams including Instagram, TikTok, Facebook, Twitter, YouTube, LinkedIn, Mailchimp and Google Ads

Create and implement editorial calendars for all platforms

Generate, upload and track the performance of content on digital streams

Identify current, suitable and on-brand trends, topics or platforms to expand online engagement
Market and promote products including events, merchandise and content via social streams

Drive engagement with digital communities

Create and disseminate digital campaigns in appropriate formats and via relevant channels to ensure public understanding and engagement with our library restoration work

Collate, analyse and quantify responses to direct future campaigns

Collaborate with the fundraising team to create compelling campaigns to inform and engage the public and transform goodwill into giving.

Digital Maintenance

Collaborate with the web &

graphics design team to ensure a coherent/seamless visual and aesthetic experience on all platforms

Update the brand narrative as needed on all digital platforms

Monitor site analytics and apply learning to future campaigns.

Media Relations

Generate and maintain a database of media contacts

Manage all incoming media requests

Generate regular press packs and overall press management

Skills, Knowledge & Experience

Essential

3-5 years of relevant professional experience in communications and/or marketing, with expertise in Brand strategy, Media Relations, Digital Media Management experience, including social media management and digital marketing

Experience working in the Arts and Culture industry or related sectors

Knowledge of Communication/Marketing models and needs for social impact organisations

Knowledge of Web Publishing, Fundraising, Marketing & Analytics tools/platforms

Knowledge of best practices for writing and publishing on different platform

Excellent written, presentation, oral communication and interpersonal skills.

Be a creative and strategic thinker with good judgement and ability to make independent decisions in a changing environment.

Attention to detail and problem solving skills.

Professional Qualifications

Undergraduate Degree/Diploma in Journalism, Marketing, Communication, Business Information Technology, IT, Media Studies or a related field from a recognised university

How to Apply

Interested? Send your application (CV and cover letter) to work@bookbunk.org

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