AVI Limited Category and Shopper Insights Manager - Business Analyst Jobs in South Africa

AVI Limited Category and Shopper Insights Manager - Business Analyst Jobs in South Africa


Company Profile

  • An opportunity has become available for a Category and Shopper Insights Manager to join our National Brands Limited team based in Bryanston.

  • Reporting directly to the Marketing Development Manager, the successful individual will support various internal stakeholders and provide insights and reporting as required.

    Duties and Responsibilities

  • Acquiring and analysing data to understand trends and competitor activity and initiatives to ensure NBL competitiveness in the sales and marketing environment.

  • Compiling, analysing and distributing business intelligence for the Marketing,
    Finance and Sales Departments

  • Analysing and interpreting of all data and translating it into holistic insights and foresights to direct decisions within the Marketing, Finance and Sales teams.

  • Managing the relationship with all relevant 3rd Party and internal service providers to ensure mutually beneficial relationships.

  • Presenting conclusions and insights to the relevant decision-makers, enabling them to plan and make appropriate strategic and operational decisions based on high-level insights and foresight.

  • Promoting a culture of information-based decision making in the development of trade, consumer and brand strategy.

  • ROI measurements on marketing, sales
    and trade marketing initiatives and promote a culture of best practice learnings through detailed analysis.

    Attend customer review meetings stay on top of market trends:

  • Presenting reviews with KAMs/RSMs, providing category knowledge and insights to buyers.

  • Compile and present the required sales info for Cycle, Roadshow and National Sales Team meetings as and when required.

  • Work with the regional sales managers to build a regional sales plan through a sales review.

  • Utilise internal and external information sources to develop regional and national customer reviews and insights.

    Competencies

  • Analyses

  • Investigates

  • Communicates

  • Resilient

  • Conscientious

  • Structured

  • Driven

    Experience Required

  • A minimum of 5 years experience as an Insights / Category / Business Analyst

  • Experience gained specifically within the FMCG environment required

  • Experience with Power BI and/or Qlik/Qlikview

    Minimum Qualifications Required

  • Completed Commerce Degree in Sales, Marketing, Business Management or Statistics

    Additional Requirements

  • Experience using data sources such as Price Probe, Nielsen, IRI, Dunhumby, etc.

  • Ability to translate data into meaningful insights

  • Strong commercial and business acumen

    How to Apply

    For more information and job application details, see; AVI Limited Category and Shopper Insights Manager - Business Analyst Jobs in South Africa

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